Tuesday, June 26, 2012

Flirt Photoshoot Ad Campaign-Behind The Scenes


Flirt Ad Campaign

Behind the Scenes of a photo shoot with Sunset Blonde


This shoot is for 2 billboards that will be up on July 17th for 25 days. One will be on Highland in Hollywood, California and the other one located in Miami, Florida. I wanted to share some of the behind the scenes with you, so I took a ton of photos of the shoot, from the catering & hair/makeup in the morning to the location and the shots.

Here is what a typical call sheet looks like. A call sheet gives everyone all the information that they need for the photo shoot, and is the schedule for the day. It also includes any special instructions and even the weather forecast.

These are images for the concept of the photo shoot, just inspiration. We didn’t copy any of these shots.  It’s a road trip theme with model Sara Balint and I acting like we are going on a road trip, getting lost, then arriving at our destination. All while modeling clothes, bags, shoes, and accessories.


The location: Malibu, California.
With mountains and sky as the backdrop, and a dry rocky terrain, it made for a unique location for a road trip theme.


For the Road Trip theme, of course we had to have a car, so they rented a cream colored Mini Cooper for us to shoot with.


The makeup/hair stylist for the shoot was Klara who set up her station outside of the trailer we had on location. Here are some photos of her makeup set up.


The trailer is almost a necessity for most on location photo shoots. It’s a good place to store all the garments so they don’t get dirty, and can be organized. It provides a bathroom, changing room and shelter from the sun, heat, or cold for the models and crew members in between shots. It also allows 
for electricity for curling irons, lights, steamer for the clothes, etc.


She did full hair and makeup on Sara, but I came to the shoot with my makeup done, only needing a touch up. I prefer to do my own makeup since I’m a makeup artist & know what looks best on myself. I used cinema secrets foundation in 65a. Concealer by dermacolor, eyeshadow by Kevyn Aucoin in Fawn. I added my favorite mascara by Loreal Voluminous to my natural lashes then added individual lashes in medium and long lengths to the top lashes for more volume. I filled in my eyebrows with a blonde brow pencil and blended it into the brow with my Sunset Blonde eyebrow brush.
 
Using Hoola by Benefit and my Cheeky Fan brush from Sunset Blonde, I gave shading and definition to my cheek bones.

Klara the makeup artist added to my face: Gorgio Armani foundation in 5.5 to even out my foundation coverage. Added some highlight to my brows, a custom powder, and a shimmery pink cheek color to the apples of my cheeks by La Femme. She added a highlight to the tops of my cheekbones. The lip color she used was number 126 lip gloss by Chanel.

My hair: I added some clip in hair extensions before arriving at the photo shoot and she added some wave with a hot tools 1 1/2 inch barrel curling iron for a beachy wave. She hair sprayed the locks and teased a lot at the crown.
Here is how my final makeup and hair looked for the shoot:

Catering: There was a fully catered table of food, drinks and coffee for breakfast. So many options! I choose a banana, a glass of orange juice, and a quarter of a blueberry muffin. After breakfast I drank a Green Machine juice smoothie from Naked.

The catering is so nice to have at shoots, they usually have healthy options and you can eat and drink whenever you need to. But it’s also very tempting to eat the unhealthy things too . . . ;) 


I arrived at 9:30 and we didn’t begin shooting until 11:30. During that time I took photos of the clothing and accessories that will be in the photo shoot.


I love when they organize and label the outfits by model. This tag is attached to the outfit on the hanger, and on the tag it says which shoes I will be wearing with the outfit. When it is organized like this, the shoot moves along quicker.

Sara and I had 9 outfits each to shoot in, which makes for an easier day than a catalog shoot which can have anywhere from 30-70 outfits to shoot. Location photo shoots tend to take much more time for each shot compared to studio shoots. Lighting set up, location scouting, daylight changes, etc can take much longer to adjust for the conditions and in between each shot. Studio shoots tend to use the same lighting and background throughout, so it is just up to the model & how long it takes her to change and to get the right shot.
Flirt Buyer/Stylist Rachel & Model Sara Balint messing around in the clothes rack!
Here are some behind the scenes shots from the different shoot locations throughout the day.

We shot 4 outfits, then broke for an hour lunch. After lunch we shot 5 more outfits. 2 of them with the same hair and makeup look. For the last 3 outfits, they gave us a smokey eye for a night time look. Like we were arriving at out destination for the shoot.

Here is what my smokey eye makeup looked like.
The smokey eye look for the 2nd look.

Model Sara Balint getting made up under the tent with the smokey eye look.

During one of the shots, I got to model in these cute rectangular aviators
I wore them in the gold color, they also come in silver.


These are some really sexy, and surprisingly comfortable heels that we modeled in at the shoot. I fell in love with them, and am ordering some in black & silver!
The come in black, gold and silver. a great heel for dresses or with jeans!

For more shopping, check out flirtcatalog.com
Stay tuned for photos of the Billboard & campaign photos!

Love,

Sunset Blonde

Coconut Oil: FAVORITE BEAUTY SECRET

My FAVORITE Beauty Secret!

COCONUT OIL
Pressed from the fruit of the coconut palm tree, not only is this oil super healthy to eat, but it has amazing uses for the outside of your body as well.

Coconut oil can be used as a skin moisturizer, helping with dry skin and reduces protein loss when used in hair. The best part is that it is natural and without a bunch of chemicals in it. I am loving it right now because my hair and skin are always so dry and I love that I can use just one natural product to moisturize both my skin and hair. I bought the Organic Virgin Coconut Oil that comes in a jar from Trader Joe’s. They sell it in the oil section.
This is what coconut oil looks like inside the jar, in a white solid form.

The interesting thing about coconut oil is that it is in a solid form at first. A white solid, and turns into a clear liquid when slightly warmed up. It’s really interesting that it melts into a liquid with the warmth from your hand and body. So you can scoop some into the palms of your hand and rub together and apply to your face, body, or hair.

I’ve been using it on my face in place of a moisturizer at night and before applying my makeup in the morning for a week now and it hasn’t made me break out, and doesn’t make me too oily. If you aren’t too sure about wearing it under your makeup then try just applying it as a night moisturizer. It is great to use just around your delicate eye area as a moisturizer if you are worried about putting an oil on your face, or if you already have oily skin.

I love using it as a body moisturizer, just warm it between your palms and apply it. It also is great after the shower, it soaks in nicely to damp skin.

For my hair I apply it to the ends before blow drying, and they apply more to the ends before using a curling iron or flat iron. It soaks in nicely to my hair and as long as you don’t apply too much, it looks natural and shiny on your ends without looking greasy. Once in a while at nighttime I will apply a good amount to the ends of my hair and put it in a bun to condition it while I sleep, then shampoo and condition in my morning shower as usual.
Other uses:

Use it as a lip balm, hand moisturizer, cuticle oil, shaving oil, add to your bath for moisturizing, as a foot moisturizer, post shower body moisturizer, deep conditioning for hair, as a hair serum, to remove water proof mascara and eye makeup. I’m sure there are a bunch of other creative ways to use it, but that’s just to name a few.

I wanted to have this new amazing love of mine in a smaller to-go size for travel and to easily take with me to photo shoots if I need it, so I got creative this morning. Here is what I did.

I used a mini shampoo bottle that I got from a hotel visit recently. I couldn’t find a small jar in my house, but that would work well too. I chose to use this bottle because the mouth of the bottle was large enough that I could stick my finger in and scoop out the coconut oil if in it’s solid form, and it was for shampoo as it’s prior contents, which I was pretty sure good enough to prevent leaks for when the oils was in the liquid form.

Great tip***  When visiting hotels, even if you don’t like the product inside the mini bottles, take the bottles with you anyways and use them to fill with your own favorite beauty products for travel. I do this all the time, and keep extra ones around for new products or for making my own. I relabel them with my own labels, and remove the original labels*** How to remove the labels? Keep reading….I answer this at the end of this post for you.***

This is the mini shampoo bottle that I decided I wanted to put a travel sized amount of coconut oil in. It has been rinsed, cleaned, and dried
This is the jar of coconut oil, with the oil in it’s solid white form.
Using a butter knife scoop out the coconut oil in small amounts and fill the to-go container.
This is me filling the smaller container.
This is the to-go container filled with the coconut oil in it’s solid white form
This is what the coconut oil looks like in it’s clear liquid form. I just put it up to the hair dryer on a low heat setting and shook it gently a few times until it was all melted.
Now I have a smaller travel- sized container of coconut oil. I can keep the larger one in the kitchen for cooking, so when transferring be careful not to contaminate it in any way. (Liquid form in the small container, solid in the larger container.)
The smaller to-go container from the top view.
To remove the shampoo labels from the bottle, Heat up the label with a hair dryer, and peel off while still warm.
By using the hair dryer to heat up the label, this should also remove the sticky part with the label as you peel. So if it isn’t coming off, blow more heat on it with the hair dryer.

Viola! Coconut Oil by Sunset Blonde!! Lol.

In this photo: I used it as a facial moisturizer and as a hair serum on the ends of my hair and to tame fly-aways for my photo shoot.

Please feel free to share your thoughts, uses, opinions and questions about coconut oil!

Love,

Sunset Blonde